About
We transform data into better harvest.
HiTerra started in 2024 with a simple observation: the growers feeding Southeast Asia were the last people the software industry built for. We build the tools we wished existed on the farms we walk — priced for a 3-hectare smallholding, capable of a 10,000-hectare estate.
Today the platform runs across Malaysia and Indonesia, connecting field teams, agronomists, labs and suppliers around one shared habitat record.
Founders
Two people, one record.
Featured in
Where we've shown up.
Exhibitions, demo days and startup programmes — the rooms where the platform met the people it's built for.
- 15 – 16 Aug 2026
PJ Startup Festival 2026
Dewan Sivik, MBPJ · Petaling Jaya
Exhibiting on a booth sponsored by SIDEC for DeepX Cohort 25 alumni, alongside the wider Klang Valley startup ecosystem.
- 17 – 20 Mar 2026
Smart City Summit & Expo 2026
Taipei Nangang Exhibition Center · Taipei, Taiwan
Presented in the Smart Startups Program, taking the paddy carbon work to a smart-city and net-zero audience outside Malaysia.
- 8 – 11 Oct 2025
SDEC 2025
Kuala Lumpur Convention Centre · Booth 007, Hall 6
Four days on the exhibition floor with SDEC and Deep-X, showing the platform to the deep-tech ecosystem.
- 25 Sept 2025
DEEP-X Semi Final Demo Day
Menara AFFIN @ TRX · Kuala Lumpur
Pitched as a Cohort 25 semi-finalist in SIDEC's Selangor Deep Tech Xccelerator.
Our values
What HiTerra stands for.
Empowerment
Farmers are the backbone of agriculture. HiTerra gives them the knowledge, technology and tools to make smarter decisions and improve their livelihoods.
Innovation with purpose
Not advanced for its own sake — practical, accessible, and built to solve real problems in farming.
Sustainability
Farming practices that protect natural resources, improve soil health and build long-term resilience.
Inclusivity
Modern agriculture should benefit every farmer, not just the largest players — HiTerra bridges that gap for smallholders.
Community & collaboration
Connecting farmers, agricultural companies and researchers, so each one strengthens the others.
Trust & transparency
Accurate, research-backed and unbiased insight, so every choice is an informed one.
Recognition
Backed by people who back builders.
Young Entrepreneur Award
Awarded to our founder in 2025 — recognising agritech built for Southeast Asian growers.
Sidec Accelerator
Selangor accelerator alum — scaling with the state's digital-economy programme.
Google for Startups
Cloud credits partner — TerraAI runs on supported Google Cloud infrastructure.